Hollywood actor Bradley Bowen shares 10 ways to balance business and creative work
Actor and businessman Bradley Bowen is an expert on pursuing your passions and establishing multiple income streams. A karate and jiu-jitsu champion before becoming an actor and producer, he also owns two businesses – Custom Home Builder and a skin care product line for men. He recently appeared in the TV series ‘The First Lady’, where he played a secret service agent for Betty Ford, portrayed by Michelle Pfeiffer. The ultimate multi-tasker, Bradley has the following advice for people who want to develop a creative passion such as acting alongside a day job:
How Bradley balances being an actor and an entrepreneur:
Find flexible work
Bradley says: “Some actors opt for day jobs with flexible hours, such as freelancing or part-time work. This allows them to adjust their schedules around auditions, rehearsals and performances.”
- Manage your time effectively
“Good time management is crucial. Create detailed schedules, allocating specific time blocks for your day job, acting commitments and personal activities.”
- Prioritise
“Knowing which commitments take precedence on any given day will help you allocate your energy and time appropriately.”
- Communicate
“Open communication with employers and colleagues is key. Sharing your acting commitments and schedule can help them understand your availability and potential need for flexibility.”
- Make the most of your breaks
“Actors often use breaks or lunch hours at work to attend auditions, rehearse lines or work on other acting-related tasks.”
- Consider remote work
“If feasible, actors could look for day jobs that offer remote work options, giving them more flexibility to manage their acting pursuits.”
- Setting boundaries
“Establish clear boundaries between work, acting, and personal life to prevent burnout and ensure a healthy work-life balance.”
- Maximise your weekends
“Weekends are often prime time for auditions, classes and performances. Actors might plan their day jobs around these activities. But be aware that balancing two demanding commitments may require sacrifices – actors might need to make choices about social activities or leisure time.”
- Network
“Build a supportive network within both your acting and your day job spheres, which will help people to understand your commitments, and can even bring potential opportunities.”
- Look after yourself
“Taking care of your physical and mental wellbeing is essential. Balancing two careers can be stressful, so self-care should not be neglected.”
Bradley’s advice for new entrepreneurs:
- Start with a clear vision
“Define your business goals, values, and mission. Having a clear vision will guide your decisions and keep you focused.”
- Do your market research
“Understand your target audience, competitors and industry trends. This will help you identify opportunities and make informed decisions.”
- Create a solid business plan
“Outline your business structure, products or services, marketing strategy, and financial projections. A well-thought-out plan can attract investors and guide your growth.”
- Focus on value
“Ensure that your products or services solve a problem or fulfill a need for your customers. Providing value is essential for customer loyalty and word-of-mouth referrals.”
- Build a strong online presence
“In today’s digital age, having a website and utilising social media can help you reach a wider audience and establish credibility.”
- Start small and iterate
“Begin with a manageable scope and gradually expand. Gather feedback from early customers to refine your offerings.”
- Keep a close eye on your finances
“Monitor cash flow, expenses and revenues. This will help you make informed financial decisions.”
- Be adaptable
“Be prepared to adapt to changing circumstances and market conditions. Flexibility is crucial for surviving and thriving in the business world.”
- Connect with others
“Networking with other entrepreneurs, mentors and industry professionals can provide valuable insights and opportunities.”
- Be persistent
“Entrepreneurship comes with challenges. Stay persistent and resilient, learning from failures and using them to fuel your growth.”
