How Are On-Demand Apps Changing the Game for Small Businesses?
The ever-rising need for having a robust and intuitive business mobile application is at its peak. It adds points for your business in terms of improved brand awareness and better return on investments. In fact, when it comes to revenue generation, e-commerce and m-commerce platforms have surpassed brick-and-mortar stores a long way back.
This shift to mobile app development occurs more rapidly after the evolution of on-demand services. These customer services help consumers get everything “on demand” at the ease of their convenience. Besides this, on-demand platforms also save time and provide users with exciting offers, making their shopping experience more immersive.
Due to this, businesses have started investing more in on-demand app development. And the consequences are impressive – almost 22.4 million customers are already connected to the on-demand model of business.
Uber, Instacart, and Grubhub are some notable brands that brought this change in the first place. But do you think on-demand apps can become the game-changer for small businesses too?
What Makes On-Demand Services a Fast-Pacing Industry?
Life is moving too fast, making people busy like never before. In such a landscape, they look for the most convenient options that are easy to avail. On-demand apps brought a major change in this concern by providing door-to-door services to consumers. With these applications, they can easily place an order, track it, and receive it hassle-free.
From a business perspective, the potential of on-demand service applications is huge, and so is the revenue. By developing an on-demand application, companies, irrespective of the industry they serve, can open doors to many business possibilities.
However, the process is not that easy, and it’s always better to have a professional by your side. In this case, an experienced on demand app development company can create a robust platform for you and offer you a competitive edge in the market.
What Are the Major Reasons for Investing in On-Demand App Development?
For small businesses and startups, no matter whether conventional or new-age, on-demand apps can be highly beneficial. By offering personalized services to clients, SMEs and startups can transform their businesses by leveraging the power of on-demand services. Here are the top reasons why investing in them can be a productive step:
High Scalability
If your business practices, marketing strategies, and brand services work fine, there are chances that you will experience a rush in demand. Conventional platforms might not be able to handle such a rise in demand. However, with on-demand apps based on scalable cloud infrastructure, companies can easily scale their business without compromising data security.
Easy Access to Remote Markets
One of the best things about on-demand apps is that they provide services to the remotest locations. It expands the customer base for small businesses and generates revenue from unexpected segments.
A Cost-Effective Approach
Since businesses do not need to set up a specific shop or agency for on-demand services, they can easily save upfront costs with an on-demand platform. Besides this, several other operational costs can be reduced, saving the budget that can be utilized for other tasks.
Convenient Services
Apart from price, the most significant thing that customers look for is convenience. Since using an on-demand service is highly convenient and faster, customers prefer them for their day-to-day chores. Consequently, the ROI and profit margins will be higher, as well.
What Are the Major Industries That Benefit From On-Demand Applications?
Today, there’s almost no segment where on-demand services have not left an impression. From booking doctor’s appointments to ordering food and grocery items, on-demand apps are gaining strength now and there – almost everywhere.
Here are the prominent industries that can benefit to a large extent from on-demand apps:
Learning and Education Industry
Technological trends collaborating with on-demand services have completely reshaped the education and learning industry. Now, even students located in remote places can access online learning courses and expand their knowledge with ease.
Besides this, they can also access practice statements, have one-to-one sessions with instructors, and download their lessons for better understanding. An on-demand learning app can also help small businesses guide their trainees and executives through development programs from all around the globe. Some of the most trending on-demand e-learning platforms of all time include Coursera, Codecademy, Skillshare, etc.
Food Delivery Industry
It is one of those industries that has benefited immensely from the evolution of on-demand applications. Today, people can order their favorite food even from far away places with the help of an on-demand food delivery platform. It can be quite useful in times when you are stuck on some other crucial tasks or the weather conditions are unfavorable.
Grubhub, Doordash, Uber Eats, Zomato, etc. are some popular food delivery platforms offering on-demand services worldwide.
Healthcare and Pharmaceutical Industry
This industry has a wider scope in terms of on-demand services. Be it telemedicine, doctor’s appointments, online consultation, diagnostics test slots booking, digital reports, or medicines delivery, with on-demand apps, you can easily avail of any of these services.
The major change was observed during the time of the pandemic when the cases were at their peak. It was both challenging and risky to visit hospitals or medical institutions during those times. That’s when with the initiatives of the government and many enterprises, on-demand services were made available to the people. Live Health and HelloMD are some popular examples.
Today, there are thousands of healthcare apps offering on-demand medical services. Also, these platforms can provide electronic health records (EHRs) for better management and faster delivery of reports.
Logistics Industry
It is reported that major companies in the US collaborate with logistics partners to carry out approximately 61% of their overall logistics operations. They do not prefer company-owned fleets for these purposes. But why?
Well, a digitally-powered logistics partner will provide businesses with a full-fledged on-demand logistics service platform. With a single dashboard, you can easily perform and manage several tasks simultaneously, such as tracking consignments, receiving and confirming shipments, managing fleets, fuel management, route recommendation, etc.
From consumers’ point of view, they can also get real-time updates about their orders and add personalized directions for better delivery. In order to offer customized services to their users, small businesses often leverage the power of on-demand technologies.
Travel, Tourism, and Taxi Industry
Another industry that has gained large traction after leveraging on-demand services is the tours and travel industry. From on-demand taxi services like Uber to instant accommodation booking services like Airbnb, this industry has come a long way with the benefits of on-demand technology.
Today, consumers can easily book travel tickets, event passes, book homestays, reserve slots for specific activities, and many more with a few taps on their phone screens.
Final Thoughts
This is an era of on-demand services. There is no surprise why almost all kinds of businesses in all major industries are leveraging their benefits. They turned out to be an effective and efficient way for small businesses to serve their customers and develop a strong and trustworthy relationship with them. It’s high time for companies to utilize the power of this proactive approach to connect with their customers and expand their business like never before.