E-commerce Shipping & Packaging Solutions for Small Brands
Every small or big business is creating an online store to target the maximum audience and boost business. One thing that you have to take care of in the e-commerce store is packaging, ensuring that customers will receive functional products.
For this purpose, big brands have an extensive amount of money, so that they can afford any type of packaging. But small businesses have a limited budget, so they have to do a lot of research to get the best packaging solutions for their brand.
Don’t worry; We have a guide of the best packaging options for small businesses. If you want to know more about the packaging solutions of small brands, then read the full article.
With this, SupremeX provides a comprehensive packaging solution for businesses seeking durable boxes, offering unrivaled strength and reliability for optimal product protection
What is E-Commerce Packaging?
E-commerce packaging ensures your product arrives to your customers in good condition, but it has more to offer than just efficiency. Product packaging is the first thing your customer sees, so compelling packaging for your brand can tell a story about who you are, connect you to your audience, and make a big impression on first-time buyers.
Five Ways to Improve your E-Commerce Shipping
Here are five ways to improve your e-commerce shipping for small businesses.
- Use Right Packaging for Your Product
- Use Branded Logo and Tapes for Packaging
- Use Bubble Wrap and Mailers for Shipping
- Partner with a well-reputed Shipping Supplier
- Proper Tracking of Your Package
- Don’t Forget to Get Feedback from Clients
Use Right Packaging for Your Product
Choose the right and best suitable option for your products. If your product is lightweight, then you can choose a cardboard box, or if you are offering a luxury product or fragile item, then you can choose custom mailer boxes. These corrugated mailer boxes will protect your product, as well as you can choose your product packaging according to your product shape, size, and want. Furthermore, you can choose packaging material that is recyclable and has no impact on the environment.
Use Branded Logo and Tapes for Packaging
Logos are the visual representation of your brand, so make sure that your brand logo must have all the elements of your brand and precisely deliver all information about your business. You can use your brand logo on the packaging of your product and make sure that the logo must be different from all other brands so that the customers can easily distinguish between your brand and the others.
You can also use your custom made brand tapes to represent your brand. These tapes will differentiate your product as well as protect your product by covering all the sides of your product packaging. Using tape on your product packaging will also be a good gesture and increase customer experience.
Use Bubble Wrap and Mailers for Shipping
If you have small products, you can use bubble wrap or mailers to ship your products; you can also use bubble wrap for fragile and breakable products so they can safely be delivered to the customer’s doorstep without any damage. However, bubble wrap is made up of plastic, so it is good to avoid them as they are harmful to the environment and will take hundreds of years to decompose. You can use mailers for small products, and if your product size is big, you can choose custom boxes that are protective, eco-friendly, and just slightly more expensive than bubble wrap.
Partner with a Well-Reputed Shipping Supplier
The next thing that you have to do is choose a well-reputed shipping supplier that can deliver your products to your customer’s doorstep on time without harming or breaking the product. And one more thing to do is to choose a shipping carrier with fewer service charges than the other carrier companies so that you can get the maximum profit from your products.
Proper Tracking of Your Package
Almost all of the shipping companies offer tracking services so that you can get all the information of your product delivery. This tracking will show your product’s current location and when it will arrive at the customer’s doorstep. Some of the customers get curious about when their product will arrive and when they will get their hands on it. So to overcome their concern you can give them the tracking of their product so that they will get the update about their product delivery and can calm themselves. This will increase the customer value as well.
Get Feedback from Clients
Lastly, ask your customers for feedback on your product and how it is delivered. If they are facing any issue, then resolve their issue and try to improve. Keep in mind that businesses only grow when their customers are satisfied. As long as you give value to your customers, they will also provide value to your products and business. Most importantly, it is also an excellent way to improve your business and your team, so taking feedback is compulsory.
Conclusion
For good packaging and shipping for your small business, you can use the best suitable packaging for your product that has the appropriate size and material that can hold your product. Then you can use your brand logo and tapes to distinguish your product from others and for covering it. You can use bubble wraps and mailers if you have a small product, but bubble wraps are made of polyethylene, so you can choose custom boxes as they are eco-friendly as well as economical.
The next thing you can do is choose the best shipping company that has the lowest charges and timely deliver the products. You can also take the tacking services of the shipping company so that you or your customer will get the delivery information of the product. Lastly, to improve your business, take feedback from your customers.